4 Tips to Help You Rank First in Google
Whether you are running a blog or an
e-commerce site you should strive for that first Google spot. However this is
easier said than done and with the number of updates that the search engine has
been rolling out over the years, it has become increasingly difficult to reach
this first place.
So how do you achieve that in 2018? In this article, we will
be sharing 4 tips that will allow you to rank first in Google.
Content
Quality content is a must. Gone are the days where you could
escape with some spun content and rank high in Google. The search engine has
become increasingly good at detecting poor quality content and will reward only
those that are authoritative and well-written.
Make sure that the content is useful and add value to your
audience. Very often authors just write articles and include all kind of filler
contents in order to reach a certain number of words. This is not really useful
for the audience and might be penalized by Google.
So, if you want to reach the first spot in Google pay
attention to your content and make sure that they are of the highest quality
and add value to your audience.
On-site
optimization
It is important that your site adheres to good SEO practice
when it comes to on-site optimization. For instance, you need to have your
primary keywords and secondary keywords scattered around your site. Do not
overdo it though as Google will penalize you for too many keywords.
Always make sure that your articles are written for a human
audience and only place the keywords naturally in there.
Backlinks
Links are a fundamental part of any ranking strategy. It is
important that you have a number of links pointing to your site if you want to
rank first in Google.
At the same time, you need to make sure that these links
are coming from authority sites.
Getting links from link farms should be avoided at all cost.
Make sure that the links come from sites that have real traffic and that they
are not selling links.
Google knows how to discover Private Blog Networks nowadays
and getting links from this kind of network can be quite risky.
Keywords
It is important that you choose your keywords well before
starting to write your articles. There are various tools that will allow you to
choose the best keyword. Make sure that you go for something that you can rank
easily and that is not too competitive.
Make a thorough analysis of your
competitor's keywords to ensure that you can compete against them.
Ranking first in Google has become quite tough nowadays. You
will need to work a lot and also be patient if you want your site to rank first
in Google.
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