5 Ways To Boost Your Blog Right Now
Blogging is an
important resource for marketing any business. A good blog will help to build
your business, especially if your business is an online business. Here are 5
simple ways you can boost your blog right now to create more momentum in your
business.
1.
Check Your Headlines
The headline is the first thing a visitor sees. It must be
interesting enough to get that person to stay and read the rest of your post.
Think about frequently asked questions, skills they need in their niche, and
more. What are the things your audience struggle with? Offer them real
solutions.
2.
Examine Your Content
You can start improving blog content with your opening line.
It should be 8 words or less and "lure" your visitor right away by
building the curiosity to read more. The content should be simple to read.
Break up text by using bulleted or numbered lists, subheadings, bolding,
italics and images. Use transitions between paragraphs to bring the reader from
one idea to the next. Write about the Who, What, When, Where and Why of your
topic. Finally, you can add in the How of any topic too and come up with a
great blog post.
3.
What About Your Visuals?
Content without images can be very boring on the eye so
include at least one relevant image in each post. It gives the visitor a quick
and easy view at what the content will be about. People are very visual, and if
you use an eye-catching image on your blog, your readers are much more likely
to share your post on social media.
4.
Check Your Stats
While there are many different blog statistic programs, most
continue to use Goggle Analytics because it works the best.
The three things
you should look for are:
- Traffic source: Where are your visitors coming from?
- Bounce rate: The percentage of people that visit your site, but don't dig deeper and end up leaving. A high bounce rate can indicate something is wrong in your blog causing them not to stay.
- Site overlay: For the people that choose to stay, where are they going in your blog? Or more crucial yet, where are they not going?
5. What's Your Call-To-Action?
If you want your visitor to go somewhere from your blog
post, you must have a highly visible means of getting your visitor to go there.
A highlighted word that contains a link could accomplish that. Or use a
colorful button that tells them to do something like 'Subscribe',
'Download' or 'Get It Now'. Make it simple but yet highly visible.
0 comments: